Episode #3: Selling the Invisible: The Three Simple Words that Attract Dream Clients INSTANTLY (& Why They Are So Effective)
When we can speak directly to the human we want to work with it will land like a lightning bolt in the heart of your people.
And I’m sharing the magic behind Selling the Invisible: The Three Simple Words that Attract Dream Clients INSTANTLY (& Why They Are So Effective).
BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER:
- How three simple words instantly attract dream clients and why they are so effective.
- Why traditional niching exercises keep you separated from your audience and what they really want.
- The key to putting into words what your people are thinking, feeling and doing that’s preventing them from achieving what they desire.
- The power of identity and how that gets people seeing themselves in what you’re saying and why this is vital.
- Why evoking emotion is the key to your people taking action and how Selling the Invisible evokes emotion without agitating pain points.
After listening to this episode, I’d love to invite you to contemplate these questions:
What’s the identity of the person (or people) you’d like to work with? What makes them unique? What’s the nuance you sense?
What experiences have your people experienced? What beliefs have been formed as a result of the experiences?
What values do your people hold dear to them? How can you evoke emotion in how you communicate?
Where might you be incongruent with your own experiences, beliefs, and values?
Not sure how to answer these questions, or crave more clarity, find 5 people you can chat with to discover more?
Before you go and binge-watch the next episode, if you'd like to discover how to articulate the value of your cosmic genius that instantly captures your audiences’ attention, I’d love you to book a call with me or one of my team members to discuss how to make this possible for you.
