Episode #7: Decoding the Data: How I've Optimized for Continuous Growth
I’m highly attuned to what’s happening in my business because of my data and without it I wouldn’t be able to optimize for continuous growth.
The data has allowed me to assess what’s working and what isn’t working. But more importantly, what once worked that isn’t working anymore. It also has led to me to continue to debunk that you need a masterclass to sell a high-ticket offer.
And I’m sharing how I’ve optimized for continuous growth in my business when the data showed me it was time.
BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER:
- How my data showed me how my audiences’ buying behavior changed and why this is vital if you want to continue to grow.
- Why set it and forget it doesn’t actually work and sets you up for failure because buying behaviors, and markets change.
- The high-level metrics I use to guide my decisions and how I will often say I don’t like things, or assume things aren’t working and how my data proves my ‘feelings’ wrong all the time.
- How I navigated my sales call booking from $150 to $700+ and why I was able to keep my cool through it.
- What my KPIs are, and the benchmark I set for myself to guide my decisions.
- How I knew I could just post 1-4 times per month on social media in all of 2023 without impacting my sales.
After listening to this episode, I’d love to invite you to contemplate these questions:
Do you know your numbers? Do you know what’s working and what isn’t working in your business?
Before you go and binge watch the next episode, if you'd like a thought-partner to support you in optimizing your marketing and sales for continuous growth, while also spotting what’s working and what’s not working and why, I’d love you to book a call with me or one of my team members to discuss how I might be able to support you.
